Qualitative research is key to understanding behaviors and motivations, offering insights that numbers alone can’t capture.
Enter Quallie, a versatile platform built to facilitate a variety of qualitative research methods. From virtual focus groups to blogs and questionnaires, Quallie offers the tools you need to dig deeper.
Core Features and Functionalities of Quallie
Quallie provides several ways to gather qualitative data, along with features that support a mixed-methods approach to research.
Diverse Qualitative Data Collection Methods
With Quallie, you can collect data in real time or asynchronously, using a variety of methods.
- Virtual focus groups. Quallie’s browser-based interface lets you conduct real-time discussions with participants, wherever they may be located.
- Research blogs, diaries, and bulletin boards. Participants can share their thoughts and experiences whenever they have time. They can also upload multimedia content such as pictures, videos, and sounds.
Integrated Questionnaires and Text Pages
Quallie allows you to gather structured data alongside your qualitative insights.
- Questionnaires. You can add questionnaires to your project, letting you use a mixed-methods approach within a single study.
- Text pages. Use text pages to provide background information, instructions, or other static content.
User Experience and Accessibility
Quallie is designed to be easy to use and quick to set up, even for complicated research projects. You can start a project right away, without a lot of training or technical knowledge.
The platform is available in English, and your respondents can use it in several languages. This allows you to reach a wider audience.
Quallie also clearly defines the roles of moderator and participant, so everyone knows their responsibilities. This helps your research run smoothly and efficiently.
Pricing and Target Audience
Quallie uses a pay-as-you-go pricing model, which can make it an affordable option for projects of any size. You only pay for what you use.
Quallie is designed for market researchers and academics from research institutes, universities, non-profits, and freelance backgrounds. If you need versatile qualitative research tools, Quallie may be for you.
Summary
Quallie’s versatility, ease of use, and affordability make it a great choice. Why not learn more about how Quallie can help you? Explore Quallie’s capabilities today, and request a demo.