The Twix candy bar is an ingenious invention: two cookie bars, each coated in caramel and dipped in chocolate, conveniently packaged together. But what really sets Twix apart is the brand’s dedication to the great “Right Twix vs Left Twix” debate. Are they really different? Is one superior to the other?
This article dives headfirst into the (admittedly manufactured) battle between Right and Left Twix, exploring the brilliance of the marketing campaign, the perceived differences between the two bars, and the surprising cultural impact of this delicious rivalry.
Get ready to have your world rocked. Or at least, get ready to think a little too hard about a candy bar.